The European Media Literacy Week is a new initiative by the European Commission to underline the societal importance of media literacy and promote media literacy initiatives and projects across the EU. From 18 to 22 March 2019, various events around the topic of media literacy will take place in Brussels and in Member States.
A high level of media literacy is a key factor to enable citizens to make informed decisions in the digital age. In this light, media literacy is a pre-requisite for a vibrant, modern democracy and an important topic in view of the upcoming European elections in May 2019.
The goal of the European Media Literacy Week is to raise awareness of the importance of media literacy across the EU and to highlight different existing initiatives, in particular those at regional and national level. At EU level, the main event will be a high-level conference hosted by the Commissioner for Digital Economy and Society, Mariya Gabriel.
Further events organised at EU level include meetings and workshops of the European Commission’s Media Literacy Expert Group, the European Regulators Group for Audiovisual Media Services (ERGA) and the Contact Committee of the Audiovisual Media Services Directive.
High-level conference of the European Media Literacy Week
On 19 March 2019 the high-level conference will be held in Brussels at Cinéma Palace.
It is the main public event at EU level during the European Media Literacy Week. It will be hosted by the Commissioner for Digital Economy and Society, Mariya Gabriel and will bring together experts from the public and private sector from across the EU to debate the topic. Participants will discuss the role of public authorities and different stakeholders in promoting media literacy. Moreover, best practices in media literary across the EU will be presented. In addition, panellists will exchange on innovation in the media sector and the role of quality media content.